Entries by Lisa Mercurio

Opening the Tent

Thirteen brand members of Food’NBevCT were onsite October 3rd to showcase their products and meet with our rapidly growing food and beverage community for our “Opening the Tent” event to help strengthen and build out the network. Over 100 people – from service providers to investors, from distributors to manufacturers – attended to help build […]

Summer brings new flavors, brewery expansion and new distribution

Cross Culture Kombucha – our favorite kombucha company – has released a new limited edition flavor in bottles and it’s flying off the shelves. . .Hibiscus Elderberry. In kegs, seasonal flavors continue to sell out – every time and without fail – in the taproom and at events. That’s the fun of summer! This company […]

Asarasi sales climb as funding and strategic discussions continue

Asarasi has expanded distribution with Chex Finer Foods and has been accepted into 160+ Fresh Market stores in 22 states through this relationship. The brand is growing internationally as well, with new distribution in Japan in 330 stores through a Suntory owned chain called Pronto Café. Asarasi is also now exporting this month into the […]

Unbakeables expands in Southwest through UNFI and Whole Foods

Unbakeables continues to expand by building on their new UNFI relationship and added the remaining Whole Foods stores in the Northeast region (Fairfield County, NY, Northern NJ) as well as entering into the Southwest region (TX, OK, AK, LA). They are now available in a total of 66 stores, 42 in New England  (29 new) […]

Muscle Up sees USA Weightlifting sponsorship lifting sales

Muscle Up sees USA Weightlifting sponsorship lifting sales. Since becoming USA Weightlifting’s official bar, Muscle Up has seen sales up over 30% year-over-year, with online sales growing over 4o%. Muscle Up attended the USA Youth National Championships in Anaheim in July and had a great response.  As a result of that event they are now […]

What’s Gary Thinking About Now?

Food’NBev Connect is now going into its 3rd quarter of existence, and as a start-up initiative, I have to say it’s been a truly rewarding experience.  We have found 15 growing companies that have embraced our virtual format, we have brought together almost two dozen advisors and fostered great brand-advisor relationships that have added value […]

Town Hall on Brands and Innovation

The Winter Town Hall featured a brand showcase with one on one advising sessions with our Food’nBev Connect subject matter experts and a conversation over dinner with Steve Rust, President Reserve and New Business, Diageo, facilitated by Tim Brown, a member of the Executive Advisory Panel and President, TB Ventures.  The dinner was hosted by […]